Intangible Assets (IA) and Intellectual Property (IP) are your company’s most valuable assets. Global IA value stands at an all-time high of more than US$65 trillion, surpassing the value of tangible assets.1 This trend applies to Singapore. However, although 45% of local SMEs have engaged in IA/IP commercialisation activities, the majority of SMEs do not have IA/IP management functions in Singapore.2
Managing IA/IP is key to the success of these commercialisation activities and growing corporate value. Key benefits of effective IA/IP management include:
Accelerated business expansion and shortened time to market
Sharper investment decisions
Sustained competitive advantages and business goodwill
Mitigation of business risks and protection from competition
Effective IA/IP management is beneficial for all businesses. However, IA/IP management is particularly critical for companies that plan to, or are currently doing the following:
Expand into new geographical markets
Launch new products and services
Invest in innovation and R&D
Enter new partnerships, such as joint ventures, business partnerships, and co-development arrangements
Get a deep understanding of your IA by learning about:
Identify: Key IA/IP that drives and supports your company’s differentiators. Strengths and weaknesses of the company’s IA/IP and in its management of these assets. Resulting business opportunities and risks.
Create an action plan to improve your IA management and align it to your strategic business plans.
Embarking on your IA and IP journey? Chat with our IP experts to address any specific issues or opportunities you may have. Book a complimentary IA chat now to better understand and leverage your IA for growth and expansion or contact us at [email protected] for more information.